Dwi Khairumi, Ratih Amelia, Martin, Lidia Berliana Siboro, & Manda Dwipayani Bhastary. (2025). Strengthening Sales Through Brand Image and Product Quality: An Empirical Study at UD. UMEGA Roti Kacang Hj. Eliya Lubis. Journal of Business Integration Competitive, 1(2), 55–69. https://doi.org/10.64276/jobic.v1i2.17