ELYNA SHANDRA; DIANTAN REIVALDO; PURBA, Lenta Friska; CHANIAGO, Sabaruddin. Exploring the Impact of Electronic Word of Mouth, Consum-er Experience, and Trust on OVO Application Adoption: A Case Study of Medan Petisah Community. Journal of Business Integration Competitive, [S. l.], v. 2, n. 1, p. 85–95, 2025. DOI: 10.64276/jobic.v2i1.50. Disponível em: https://nafasjournal.com/index.php/jobic/article/view/50. Acesso em: 5 feb. 2026.